bbrick
04 Jul
  • By Sammy

“Painting bricks fundraising for mental health in Prague”

It’s a Saturday, its June 2017, it’s Prague and it’s a stunning day. The old city is full of locals and tourists enjoying a day out in perhaps one of the most beautiful cities in Europe.  On our wanderings we came across a really interesting fundraiser that looked like a giant game of Jenga.

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The Beneficial Brick Initiative is a nationwide charity fundraising campaign, created by the Portus Praha Association to help mentally handicapped people better integrate into society. It starts in May each year and runs through the summer. For a donation of 150 Czech crowns or €7 you can paint a brick with your choice of colors and add it to the growing skyscraper of precariously stacked bricks. One example of the benefit has been the construction and management of a supervised care-facility in the town of Davle, about an hour outside of Prague.

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Buying a brick supports the employment of handicapped people and helps them live a fulfilling life, with a better sense of self-worth. Since 2000, more than 220,000 people have supported the campaign by buying a brick, and many others have contributed by sending a donation text message or purchasing an e-brick. Thanks to this financial aid the Association has been able to open more than 25 facilities for mentally handicapped people where they can live, relax and work.

The brick mountain makes for a wonderful array of color, personalised art & messages, with many painted in the national flags where the contributor’s travelled from.

Have a look at the video of Derek and Stephen painting a brick on behalf of RippleZoo: